Helen Kim


Graphic designer & art director based in New York. 



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Uber Eats

(Layout Design, Art Direction, Concept)

With the launch of in-venue mobile ordering, Uber Eats tasked us with crafting dynamic visuals and experiential activations to promote the pickup service and convey messages that align with the unique audience and atmosphere of each venue.

We also created key visuals for partnership campaigns, boosting awareness of special in-app promotions.




Uber

(Layout Design, Art Direction, Concept, Storyboarding)

Uber tasked us with creating digital and print signage for airports worldwide, integrating their iconic circle and square elements, to promote a global adoption of the mobile app. 

In total, our team has produced over 300+ signs (print, digital, animated), each a blend of strategic branding and engaging storytelling.




Morgan Stanley

(Layout Design, Concept, Retouching)

Morgan Stanley entrusted us with crafting environmental and digital signage for a range of notable events they sponsored. These included "Celebrating Game Changers," which featured luminaries like Billie Jean King and Leylah Fernandez, as well as their activation tent at The Players Championship. 

Our efforts effectively amplified the brand's message and cultivated immersive environments where the brand identity was prominently showcased, fostering greater brand recognition and engagement.




Jake from State Farm 

(Concept, Retouching, Mockup Development )

Our team was tasked with formulating ideas for posts on Jake's social platforms. We thoughtfully designed the ideas to align with the latest trends and resonate with Gen Z humor. 

Additionally, we selected key visuals from an extensive photo library, ensuring that they seamlessly matched and enhanced our concepts, resulting in a more compelling social media presence.



Flushing Town Hall 

(Digital & Print, Video Animation, Official Merchandise Production)

Flushing Town Hall brought me on to design print and digital assets for a range of community programs — including concerts, educational initiatives, and cultural events. I created brochures, posters, merchandise, and animated social media content that reflected the town hall’s vibrant, diverse mission.

These designs helped strengthen community engagement and brought greater visibility to the arts through consistent, impactful visual storytelling across platforms.